Designing a Knowledge Management Strategy to Support Product Development and Innovation Agility at Paragon Corp

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Designing a Knowledge Management Strategy to Support Product Development and Innovation Agility at Paragon Corp

ABSTRACT: Paragon Corp is one of the largest Fast Moving Consumer Goods (FMCG) companies in the cosmetic sector in Indonesia. With the rapid development of global cosmetics, Paragon needs to adapt to these developments and maximize all opportunities to be able to grow bigger. New Product Development (NPD) plays a crucial role and makes a sizeable contribution to overall revenue.This research aims to develop knowledge management strategies to support product development and innovation agility in the NPD team (PID and R&D Directorate). Based on the survey, KM maturity for PID and R&D Directorate is currently at the Refinement level. The result shows that knowledge management practices have been performed in both directorates even though knowledge management has never been officially institutionalized or introduced and demonstrates that KM practices have also been regularly evaluated and improved. To achieve complete KM maturity, a gap still must be filled. The proposed improvement plan consists of establishing an organizational structure for KM enablers, making policies for safeguarding knowledge, creating employee core competency, integrating IT infrastructure, creating an integrated knowledge inventory, creating an innovation culture, and developing risk and impact analysis for knowledge contribution to support higher productivity.

KEYWORDS-Knowledge Management, KM Maturity, Asian Productivity Organization, New Product Development.

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