American International Journal of Business Management (AIJBM)

September 30, 2022

Effect of Social Media Marketing on Purchase Intention Mediated by Customer Trust and Consumer Brand Engagement (Survey on Consumer of Local Brand Of Skincare Product in West Sumatra, Indonesia)

ABSTRACT:- Purchase intention is the main factor in marketing success. Through interactions on social media, customer trust, and consumer brand involvement are believed to be able […]

September 30, 2022

Identification of the Quality of Financial Reports of MSMEs In Jambi Province in the Covid-19 Era on Internal Control and Digitalization Transformation

ABSTRACT:- Micro, Small and Medium Enterprises (MSMEs) are one of the drivers of a country’s economy. During the monetary crisis where all economic entities went bankrupt, […]

September 26, 2022

ANALYSIS OF SOCIO-ECONOMIC CONTRIBUTION OF PROSOPIS JULIFLORA TO THE LIVELIHOOD OF LOCAL COMMUNITIES IN TANA RIVER AND GARISSA COUNTIES IN KENYA

ABSTRACT: This study sought to assess the socio-economic contribution of Prosopis juliflora products into the livelihood of local communities living in Tana River and Garissa Counties, […]

September 26, 2022

INFORMATION AND COMMUNICATION TECHNOLOGY (ICT) AND OPERATIONAL EFFICIENCY OF QUOTED DEPOSIT MONEY BANKS IN NIGERIA

Abstract: In light of the global ICT industry’s vitality and the ever-rapid changes in the business environment it brought about, financial institutions in Nigeria have been […]