American International Journal of Business Management (AIJBM)

August 6, 2024

Implementation of Safety Management System and Minimum Service Standards(Case Study: Container Land Transport Companies)

ABSTRACT: Land transportation still dominates goods transportation in Indonesia, and reaches a total of 90% (Director General of Land Transportation, 2023). Meanwhile, traffic accidents in 2022 […]

August 3, 2024

Brand Bets: Unveiling the Marketing Magic Behind Online Gambling’s Success

ABSTRACT: This paper aims to investigate the intricate dynamics of how online gambling advertisements, celebrity endorsements, and extensive online discussions impact individuals’ propensity to engage in […]

August 3, 2024

The Effect of Digital Marketing on SME Marketing Performance with Triple Helix as the Moderation

ABSTRACT: This study aims to investigate the influence of digital marketing on marketing performance, moderated by the triple helix. The three stakeholders in the Triple Helix […]

August 3, 2024

Relationship between Human Capital Disclosure and Firm Value of Firms Listed at the NSE, Kenya

ABSTRACT:- The study investigates the impact of human capital disclosure on firm value measured by Tobin Q. The study was based on signaling, legitimacy, and agency […]