ABSTRACT: This study aims to analyze the influence of job rotation and work environment on employee performance at PT Pegadaian branch offices in the Palembang area. A descriptive qualitative approach was used, with data collection techniques involving interviews and questionnaires distributed to 155 respondents. The analysis results indicate that job rotation has a positive and significant effect on employee performance, supporting the acceptance of the first hypothesis. Similarly, the work environment also has a positive and significant effect on employee performance, leading to the acceptance of the second hypothesis. Based on the findings, it can be concluded that: (1) Job rotation positively and significantly influences employee performance at PT Pegadaian in the Palembang area, and (2) The work environment positively and significantly influences employee performance at PT Pegadaian in the Palembang area. This study provides practical implications for PT Pegadaian’s management in designing more effective human resource policies to support employee productivity.

KEYWORDS – Job rotation, work environment, employee performance, descriptive qualitative.