ABSTRACT : The aim of this research is to (a) detect and explore new potentials in the field of student entrepreneurship, (b) empower students with entrepreneurial potentials/talents, (c) provide facilities for the students’ talent development, and (d) implement the invented entrepreneurship learning models which have been tested through theincubator business program for the students of Muhammadiyah University of Surakarta. Population was made up of 110 students/tenants who have received treatment of materials on guidance and empowerment in entrepreneurship, in which only 20 were selected as research samples since they had entrepreneurial potentials. The entrepreneurial mentality and characters include: (a) having potentials in business consistency, (b) accumulator mentality, (c) logical thinking, (d) having works, (e) touch/motion kinesthetic, (f) visual works, (g) challenge mentality/never giving up, (h) interpersonal skills, (i) intuitive imagination, (k) tenacious and diligent, (l) enthusiasm, (m) mastering the technology, (n) independent, (n) creative, (o) competent, (p) knowing the strengths and weaknesses of themselves, (q) communication skills, and (r) managerial skills. In conclusion, the potential empowerment models invented were considered valid, good, fit, and effective upon its implementation on the group of students. More so, this research has the advantages in detecting, exploring, empowering, and facilitating entrepreneurship potentials in students, producing new entrepreneurs as well as producing the appropriate learning models for the student entrepreneurs. Population was made up of 110 students/tenants who have received treatment of materials on guidance and empowerment in entrepreneurship, in which only 20 were selected as research samples since they had entrepreneurial potentials. In conclusion, the potential empowerment models invented were considered valid, good, fit, and effective upon its implementation on the group of students. More so, this research has the advantages in detecting, exploring, empowering, and facilitating entrepreneurship potentials in students, producing new entrepreneurs as well as producing the appropriate learning models for the student entrepreneurs.

KEYWORDS – Empowerment, delivering, entrepreneurs, new, potential-based